What is National Play-doh Day?

On September 16th, National Play-Doh Day honors a child's modeling clay. Play-Doh had more practical uses before it made its way to the craft shelf.

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Joe McVicker, a Cincinnati, Ohio, Play-Doh entrepreneur, began selling it as a wallpaper cleaner. Kutol Products Company was hired by his father's widow after his father died in 1949, his mother and his brother-in-law immediately hired him and his brother-in-law to help with the family business. Oil furnaces were first replacing coal-burning furnaces right around the time. It wasn't long before the wallpaper cleaner sales dwindled.

In 1955, McVicker began using the cleaner as a modeling clay in classrooms and daycares for students. A year later, as the product worked, he named it Play-Doh and he went into play with his uncle under the name of the Rainbow Crafts Company, Inc. a year later. In 1958, McVicker applied for a patent to shield their new product. However, the patent wasn't approved until January 26, 1965, but it wasn't until then that it was approved. GM had purchased the company by then, by then, GM had acquired it.

At first, Rainbow Crafts Company had only one color – white. But red, blue, and yellow followed shortly, and then black, blue, and yellow appeared. They were sold by the gallon by the manufacturer. They updated their offerings and 11-ounce sizes were included once more.